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Football

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BVB-Mitgeschäftsführer Carsten Cramer nach dem 34. Bundesliga-Spieltag.

BVB chief Carsten Cramer wants to bark loudly even as an underdog

Borussia Dortmund Co-Managing Director Carsten Cramer sees plenty of upside to the participation of BVB in the Club World Cup – where they reached the quarter finals.Show more
Marketing opportunities at the Club World Cup
von Alex Wehnert
Die Startelf von Borussia Dortmund vor dem Anstoß des Klub-WM-Gruppenspiels gegen Südafrikas Meister Mamelodi Sundowns.

Europe's football clubs push into growth market USA

The Club World Cup in the USA is a mega marketing opportunity for European football. Dortmund joint managing director Carsten Cramer has been busy highlighting the attractions of the Bundesliga.Show more
FIFA Club World Cup
von Alex Wehnert
At the top of the European turnover table: the Premier League in England. Scene from the match between Nottingham Forest and Chelsea FC.

Clubs need to diversify revenues beyond TV rights

After years of strong growth, TV rights deals are flattening out, and clubs are at the same time facing the challenge of rising costs. Deloitte breaks down the figures in its Annual Review of Football Finance. Show more
Deloitte Annual Review of Football Finance
von Joachim Herr
Currently in the US. FC Bayern President Herbert Hainer (red waistcoat) with CFO Michael Diederich.

CFO Diederich backs Bayern’s Club World Cup run

Bayern Munich AG Chief Financial Officer Michael Diederich sees significant potential in the US market beyond the current Club World Cup. The Bundesliga currently lags behind other European leagues with US viewers. Show more
PersonalitiesGlobal football market
von Alex Wehnert
A hotly contested issue: The bidding process for the Bundesliga media rights has resumed.

German Football League and Dazn starting over

The auction for the Bundesliga media rights has kicked off again. There are doubts within the industry that the current level of 1.1 billion euros per season can be maintained.Show more
Auction for broadcasting rights
von Joachim Herr
Eintracht Frankfurt after the victory over Glasgow Rangers in 2022.

Eintracht Frankfurt outlines plans for capital increase

Eintracht Frankfurt Fußball AG has outlined plans for a 66 million euro capital increase. However, the sports club, as the current 67.9% majority shareholder, will not see its voting influence reduced.Show more
Football
von Christoph Ruhkamp
Eintracht Frankfurt training ground

Eintracht Frankfurt considering raising new capital

The supervisory board of Eintracht Frankfurt Fußball AG is discussing raising fresh capital. Investment bank Nomura has prepared a valuation report, which could potentially be a step towards an IPO.Show more
Professional football
von Christoph Ruhkamp
Eintracht Frankfurt executive Axel Hellmann is also a member of the executive board of the DFL.

Axel Hellmann aims to make the DFL more entrepreneurial

The attempt to bring private equity investors into the DFL has failed, and the allocation of future broadcasting rights remains stalled. DFL Executive Board member Axel Hellmann thinks a more entrepreneurial approach is vital.Show more
Sports rights
von Sabine Reifenberger
The laying of artificial turf in front of the Brandenburg Gate has already begun.

Creating Sommermärchen 2.0

Construction has already begun in Berlin on what is being touted as the world's largest fan mile. What sort of economic payoff these multimillion euro investments for the UEFA European Football Championship remains to be seen.Show more
Noted inBerlin
von Andreas Heitker
Inter Miami owner David Beckham with his central midfielder Benja Cremaschi.

David Beckham is getting America excited about football

Former free-kick maestro David Beckham now presents himself as a savvy businessman. He leverages the attention brought by his involvement with the Inter Miami for his own benefit, utilizing his status as an advertising icon.Show more
Inter Miami
von Alex Wehnert
The trophy of the UEFA European Football Championship 2024 stops at Frankfurt Central Station.

Travelling trophy meets football business

The European Championship trophy stops in Germany's football-business capital. There's still no sign of tournament atmosphere. Yet, fans would hope for an carefree football summer.Show more
Noted inFrankfurt
von Lutz Knappmann
Nike in the lead: In 2027, the American company with the Swoosh logo replaces Adidas as the outfitter of the German national teams. The Netherlands (pictured with captain Virgil van Dijk in a friendly match against Kai Havertz) have been wearing Nike jerseys for several years now.

Triumph and defeat for Adidas

The German Football Association (DFB) has opted for Nike over Adidas: Just like in sports, there are victories and defeats in business. And in February Adidas itself had an unexpected success at the Super Bowl.Show more
AnalysisDFB and Super Bowl
von Joachim Herr
Yellow tennis balls were used by fans to protest against the planned entry of the private equity firm CVC, which is now off the table.

DFL stops investor entry after "acid test"

The German Football League (DFL) discontinues negotiations with financial investor CVC for a multi-billion-dollar investment. This decision by the DFL's executive board comes in response to discussions and protests surrounding the deal.Show more
Private equity
von Christoph Ruhkamp
SAP founder Dietmar Hopp has been a patron of TSG Hoffenheim for decades.

Dietmar Hopp transformed a village club into a Bundesliga team

SAP founder Dietmar Hopp is one of the most committed investors in German football. He paved the way for TSG Hoffenheim's rise to the Bundesliga. Last year, he returned the majority of shares to the club, out of respect for the 50+1 rule, as he stated.Show more
Football financiersDietmar Hopp, TSG Hoffenheim
von Heidi Rohde
Martin Kind (on the right) with Lower Saxony's Prime Minister Stephan Weil during a home game of Hannover 96 in the first half of the season.

Contentious and controversial

Martin Kind is a successful entrepreneur. As an investor in the football club Hannover 96, he tends to be contentious and controversial. This regularly puts him in the headlines, most recently in the discussion about the allocation of TV rights licences by the DFL.Show more
Football financiersMartin Kind, Hannover 96
von Carsten Steevens
Youtube bekommt Zuschlag für NFL Sunday Ticket

Youtube bekommt Zuschlag für NFL Sunday Ticket

Der Videodienst von Google darf die Sonntagsspiele der Football-Liga in den USA übertragen und nimmt dafür viel Geld in die Hand. Nutzer sollen so verstärkt für die kostenpflichtigen Streaming-Angebote der Alphabet-Tochter begeistert werden. Show more
Sportrechte
von Karolin Rothbart
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